How to outsmart the users of your smartphone’s data

Ready to take your power back? It’s no secret our phones are constantly monitoring what we do in order to better serve us targeted advertising, but how much do we really know about the world of apptracking and ad-tech?

An upcoming talk explores how the data you generate on your smartphone can be put back in your possession thanks to App Tracking Transparency, an iOS feature intended to give users more control over their privacy. Is it quite as straightforward as it sounds?

Hannah Hutton, University of Bath